Postcards from the Wiener Werkstätte
The Wiener Werkstätte (1903–1932) produced its own postcards beginning in 1907. In keeping with the workshop’s declared aspirations, they, too, should be artistically designed and thereby contribute to aestheticizing everyday life.
More than 900 different motifs, including several series had been published by 1920.
The great majority of the selection comprised greeting cards for diverse occasions and holidays, topographical views, fashion designs, and even joke cards.
Among the artists, in addition to names well known today, such as Oskar Kokoschka and Egon Schiele, were also young talented women from the surroundings of the School of Arts-and Crafts. Artists such as Fritzi Löw, Maria Likarz, and Susi Singer contributed postcards of the highest artistic standards.